PulseWEB

BAISER

Baiser Cakery is a modern pastry shop in Kraków that specializes in creating custom cakes, wedding desserts, candy bars, and exclusive sweets for special occasions. The brand combines a personalized approach, high-quality ingredients, and attention to every detail.

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/ About the project /

Baiser Cakery — a modern pastry shop in Krakow

Our goal was to create a modern website that effectively showcases the confectionery shop’s products, highlights the brand’s premium status, and simplifies the process of placing custom orders.

As part of the project, we developed a custom design, planned the structure for presenting services and products, optimized the website for all types of devices, and implemented a user-friendly system for communicating with potential clients. Special attention was paid to the visual presentation of desserts, the website’s performance, and creating an engaging user experience.
As a result, the client received a modern online store that helps showcase its product lineup, attract new customers, and strengthen the brand's position in the local market.

01

Activities

Desserts and eCommerce

02

Project Type

Online-Shop

03

Technology

WordPress

04

Services

UI/UX · Development

/ Goals and objectives /

What was done?

Unique modern design of mobile and desktop versions developed

A stylish and modern design has been developed that emphasizes the elegance and aesthetics of sweets. Attention was paid to details to create a positive impression on users.

HTML/CSS/JS page layout according to the design layout

All pages were made with the design layout in mind. The website is adaptive for comfortable viewing on any device.

Landing a website layout on the WordPress CMS

We used WordPress to provide convenient website management. The admin panel allows the client to easily add new products, edit content, and change settings.

 

Added multilingualism

English and Polish languages have been set up to expand the audience and make the site accessible to foreign customers.

Selecting the date of order receipt

We have integrated functionality that allows customers to choose a convenient date to receive their order, which facilitates the process of planning and interaction with customers.

Filters for selecting product characteristics

Filters have been added for easy selection of cake characteristics, such as size, flavor, decor, etc. This allows customers to easily choose the right product.

Technical and SEO optimization

Optimized the code, images, and structure of the site for fast loading. Basic SEO optimization was performed to improve visibility in search engines and attract organic traffic.

/ Desktop and mobile version /

Final version of the site

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